Greenford Quay Interiors feature in November issue of Mix Interiors

All Modular Cons

November 2020

Greenford Quay is the first large-scale UK scheme for US Build-to-Rent operator, Greystar, creating over 2000 new homes along with retail, commercial and amenity space. But there’s far more to this story….

Designed by HTA and Woods Bagot, Greenford Quay is a new type of tenure for the area, re-opening a long derelict GlaxoSmithKline site in Greenford, inviting the public back into an area that had been closed off for decades.

Tillermans, Greenford Quay Block 5, is the first phase to be delivered within the new masterplan and is designed as bespoke BTR development, which will lead the way in delivering a new community on the edge of the Grand Union Canal. For the project, Rory Bergin, Partner and Head of Sustainable Futures at HTA, conducted a piece of research with Herriot Watt University into the environment benefits of modular design- finding that just one building built through modular construction produced 40% fewer emissions at 26,000 tonnes of CO2 saved, equivalent to 7,030 vehicles taken off the road for a whole year or planting over 160,000 trees.

‘Our design process was collaborative from the offset in order to integrate the interiors concept and delivery with the buildings’ architectural approach’ says Lucy Smith, Partner at HTA, and responsible for the firm’s Communication Design. ‘Our original concept for designing the spaces the spaces in the way that they are physically arranged was the address the potential incoming audience and evaluate the amenity spaces that we thought would be popular and well-used by residents.

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