Alex Hughes

BA (Hons) Architecture, B. Arch, ARB, RIBA

Director of Design for Manufacture & Assembly (DfMA)

The main role of Director of DfMA within the Sustainable Futures team at HTA is to develop, support and enhance the multi-disciplinary Offsite Manufacturing workstreams across all projects and represents a key focal point for the business in terms of guiding, coordinating and enriching HTA Design, Manufacturing and Assembly ‘mindset’ and activities, at both project and organisational level.

At NUbuild, Alex was responsible for setting-up and developing the NUbuild Modular System (CLT volumetric) for NUliving/Swan Housing Association. This was the lead design role in charge of full modular system design, development and coordination with numerous design, manufacturing, supply-chain, procurement and construction/development teams on multiple housing and multi-storey residential projects in London and Essex. This also included attaining the first Housing Association BOPAS Accreditation for house and multi-storey products, development of successful BRE Durability Assessment, full engagement and supervision of prototype development (multiple house types assembled on site), offsite manufacturing and process capture/optimisation, specialist transport and lifting logistics, delivery and assembly on site to handover of completed products to client, publishing the NUbuild Modular Design and System Guides, innovative Appointment forms for DfMA consultant services and implementation of BIM/digital and drawing ‘information for manufacture’ protocols. Alex is also a member of the Technical Committee for BPS 7014, the BRE Product Standard for offsite construction, and has recently collaborated with CAST Consultancy on the GLA digital modular parametric design toolkit ‘PRISM’.

Whilst at Eurban, Alex was responsible for designing, developing and implementing coordinated operational and quality management systems, protocols and administration including strategic management of current and potential projects (solid timber CLT superstructures). This included resource and financial monitoring and planning, risk management, change control, contract negotiation, clarifying project deliverables and creating road maps, programmes and trackers to optimise and manage processes and expectations. Alex was also responsible for negotiating, managing and delivering numerous sub-contracts, including several multi-storey residential projects, in particular with Lend Lease and MACE at Elephant Park, and Berkeley Homes at Woodberry Down, London.

As Associate Director at Vector Foiltec, Alex was responsible for Project Management across the global organisation, including strategic planning and operations, contract and commercial reporting, direction and monitoring of multiple international project teams (complex geometry, light-weight steel structures and bespoke ETFE / inflation systems, interfaces), global material procurement and delivery, risk and variation management and reporting, staff recruitment, training for new project managers, and improvements to project management and document control standards within the global organisation. Alex was responsible for delivering large scale projects across Europe, the Middle East and SE Asia and he also established and set-up the Vector Foiltec office in Singapore, which included project management, commercial, recruitment, training, marketing and regional sales.

Some examples of HTA projects working on include:

- L&Q ‘10 year’ DfMA Roadmap, DfMA Design Code, Prototyping

- Construction Innovation Hub - Platform Design Programme

- Innovate UK funded ‘DfMA Toolkit’ - with L&Q, Hawkins Brown and Virtual Viewing (data-driven project)

- PAS 1025 - Code of practice for the design and procurement of generic Offsite Systems for residential development

- Design and guidance on numerous ‘production friendly’ house and multi-storey apartment typologies for multiple private developers, local authorities and modular manufacturers (UK and international)

- RIBA Home of 2030 competition

- Be First – market engagement and development of a coordinated and collaborative approach towards MMC housing delivery options, pre-manufactured value, typologies, cost implications, pipeline and demand aggregation, current and future manufacturing capacity, vertical integration and market trends.’

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